Safe marketing worldwide
Consumer protection is the top priority of the legislators in all countries and regions of the world. Health and integrity must be protected by means of very detailed and far-reaching statutory provisions. The statutory provisions govern the communication of hazardous components and the communication of hazards and the risks of the product itself. But many statutory provisions exclude certain ingredients or forms. One of the biggest challenges is to determine the applicable statutory provisions, as often it is not clear under which category (food, commodity goods, cosmetics, medical products, etc.) the consumer product falls, or to which statutory provisions it is subject in the country concerned. In many countries or regions, a notification or registration of the imported or manufactured products is necessary.
All measures, such as the registration or labelling must be in the local language. This makes the compliant marketing of consumer products worldwide a huge challenge for all producers or marketers. Failure to comply can not only make you waste your time but lead to the withdrawal of the products and thus cause significant damage to your image. KFT has been working in this field for 15 years on behalf of large commercial organisations and checks the legal compliance of the supplied products.